These Terms of Use (hereinafter referred to as "Terms") govern your access to and use of our services, specifically our In-Game Advertising (IGA) and other related services (collectively referred to as the "Services"). These Services are provided by KEXUNTONG LIMITED, with its registered office located at FLAT/RM 63 07/F WOON LEE COMMERCIAL BUILDING, 7-9 AUSTIN AVE, TSIMSHATSUI, KL ("KEXUNTONG," "we," "us," or "our"). By accessing or using our Services, you agree to be bound by these Terms. If you do not agree to these Terms, please do not use our Services.
KEXUNTONG grants you a limited, non-exclusive, non-transferable, and revocable license to access and use our Services, strictly for the purpose of utilizing IGA and SEO advertising placement services as outlined herein. No ownership rights to the Services, advertising platforms, or underlying technology are transferred to you. All intellectual property rights, including copyrights, trademarks, and patents, remain vested in KEXUNTONG or its licensors.
We reserve the right to modify, suspend, or discontinue any part of the Services at our discretion, with or without prior notice. Such changes may arise from technical updates, partnership adjustments, or regulatory compliance. You acknowledge that updates to the Services may occur without your consent and agree to ensure your use complies with applicable laws in Hong Kong and other relevant jurisdictions.
Your use of the Services is governed by our Privacy Policy, which outlines how we collect, process, and share data related to IGA and SEO campaigns. By proceeding, you consent to our data practices. We collect campaign-specific data, including audience demographics, SEO traffic metrics, and in-game user interactions, to optimize ad placements and enhance campaign performance.
Tracking technologies such as cookies and pixels may be employed to analyze user behavior and deliver targeted advertising. Details are available in our Cookie Policy. Adjusting browser settings may limit cookie usage, but certain Service features may be affected.
In connection with your use of the Services, you agree not to:
• Violate Laws or Ethics: Engage in activities contravening laws (e.g., advertising standards, data privacy, intellectual property) in Hong Kong or other jurisdictions.
• Disseminate Prohibited Content: Promote illegal, defamatory, or infringing content (e.g., counterfeit goods, false claims) via our Services.
• Tamper with Systems: Reverse-engineer, decompile, or disrupt the Services’ technical infrastructure or security protocols.
• Misuse Data: Employ automated tools to extract data without authorization or collect personal user information without consent.
• Impersonate Entities: Falsely represent affiliations or identities to mislead users or harm KEXUNTONG’s reputation.
• Unauthorized Commercial Activities: Use Services for unapproved commercial purposes (e.g., reselling ad space without consent).
All content, trademarks, and intellectual property within the Services belong to KEXUNTONG or its licensors. Reproduction, modification, or distribution of Service content requires prior written consent. To report infringement, provide:
• A detailed description of the copyrighted work or intellectual property that you claim has been infringed.
• A description of where the infringing material is located on our Services, including specific URLs or in-game locations for IGA.
• Your contact information, including your name, address, telephone number, and email address.
• A statement that you have a good-faith belief that the use of the material is not authorized by the intellectual property owner, its agent, or the law.
• A statement, made under penalty of perjury, that the information in your notice is accurate and that you are the intellectual property owner or authorized to act on behalf of the owner.
To the maximum extent permitted by law, KEXUNTONG and its affiliates, directors, employees, and agents shall not be liable for any direct, indirect, incidental, special, or consequential damages (including lost profits, data loss, or reputational harm) arising from your use of the Services. The Services are provided on an “as is” and “as available” basis, without warranties of merchantability, fitness for purpose, or non-infringement.
KEXUNTONG does not guarantee uninterrupted, error-free, or virus-free operation of the Services. Advertising campaign outcomes (e.g., SEO rankings, user engagement metrics) are influenced by external factors beyond our control, such as market volatility, algorithm changes, or content quality. You acknowledge that using the Services entails inherent risks and agree to assume full responsibility for campaign performance.
You agree to indemnify, defend, and hold harmless KEXUNTONG, its affiliates, and their respective personnel from and against all claims, liabilities, damages, losses, and expenses (including reasonable legal fees) arising from:
• Your breach of these Terms;
• Your infringement of third-party rights (e.g., copyright, trademark);
• Your unlawful or negligent use of the Services (e.g., distributing malicious content).
• This obligation survives termination of your access to the Services.
The Services may incorporate links, tools, or partnerships with third-party platforms (e.g., game developers for IGA, analytics providers for SEO). KEXUNTONG does not endorse, control, or assume liability for the content, privacy practices, or terms of third-party services. You are solely responsible for reviewing and complying with third-party policies before engagement.
KEXUNTONG reserves the right to terminate or suspend your access to the Services immediately, without notice, for violations of these Terms, including but not limited to:
• Promoting illegal activities (e.g., gambling, financial fraud) through IGA or SEO;
• Engaging in unethical SEO practices (e.g., keyword stuffing, cloaking);
• Repeated breaches of intellectual property rights.
Upon termination, all licenses granted herein cease, and you must promptly discontinue all use of the Services and delete any cached or stored content.
These Terms shall be governed by and construed in accordance with the laws of Hong Kong, excluding its conflict of law principles. Any disputes arising from these Terms or your use of the Services shall be resolved exclusively in the courts of Hong Kong, and you irrevocably submit to the jurisdiction of such courts.
KEXUNTONG reserves the right to amend these Terms at any time. Revised Terms become effective immediately upon publication on our website. Your continued use of the Services after such publication constitutes acceptance of the amended Terms. You are advised to periodically review the Terms to stay informed of changes impacting your rights or obligations.
As a Hong Kong-registered entity, KEXUNTONG adheres strictly to local laws, including the Personal Data (Privacy) Ordinance (Cap. 486) and Copyright Ordinance (Cap. 528). You agree to use the Services in full compliance with these laws and all other applicable regulations. Violations may result in immediate termination of access and reporting to regulatory authorities.
In addition to the restrictions outlined in Section 3, you expressly agree not to engage in the following activities through the use of the Services:
• Illegal Gambling and Betting: Promoting, facilitating, or linking to any form of gambling, betting, or games of chance that violate Hong Kong laws, including but not limited to the Gambling Ordinance (Cap. 148). This includes using IGA to advertise unlicensed online casinos or employing SEO tactics to target keywords related to illegal betting platforms.
• Financial Fraud and Money Laundering: Using the Services to promote schemes that disguise the origin of illicit funds, deceive consumers through fraudulent financial products (e.g., Ponzi schemes), or facilitate identity theft. Any activity that contravenes the Anti-Money Laundering and Counter-Terrorist Financing Ordinance (Cap. 615) is strictly prohibited.
• Hate Speech and Discrimination: Distributing content that incites violence, hatred, or discrimination against individuals or groups based on race, religion, gender, sexual orientation, disability, or other protected characteristics. This prohibition applies to both textual and visual content in IGA campaigns or SEO metadata.
• Exploitation of Minors: Targeting minors (under 18 years of age) with inappropriate advertisements (e.g., adult content, alcohol, tobacco) or using deceptive SEO practices to manipulate minors into sharing personal data. Any violation of the Protection of Children and Juveniles Ordinance (Cap. 213) will result in immediate termination of Services.
If you submit content for inclusion in the Services, such as advertising creatives, SEO keywords, or metadata (collectively, “User Content”), you retain ownership of intellectual property rights in such content. However, by submitting User Content, you grant KEXUNTONG a non-exclusive, perpetual, worldwide, royalty-free, sublicensable, and transferable license to use, reproduce, adapt, modify, publish, translate, distribute, and display the User Content in any media format and through any distribution channels related to the Services. This license enables us to integrate your content into IGA placements, optimize SEO strategies, and analyze campaign performance.
You represent and warrant that:
• You possess all necessary rights, licenses, and permissions to submit the User Content and grant the above license;
• The User Content does not infringe any third-party rights, including intellectual property, privacy, or publicity rights;
• The User Content complies with all applicable laws and does not contain malicious code, false claims, or defamatory material.
KEXUNTONG reserves the right to remove, edit, or block any User Content that violates these Terms, harms platform integrity, or is deemed inappropriate at our sole discretion. For example, we may reject IGA creatives containing violent imagery or modify SEO content employing prohibited “black-hat” techniques.
KEXUNTONG may display third-party advertisements, promotional offers, or sponsored content within the Services, including but not limited to:
• In-Game Ad Placements: Partner games may feature ads from third-party brands, which may be dynamically tailored based on user behavior or geographic location.
• SEO Analytics Dashboards: Our tools may include advertisements for complementary services (e.g., keyword research tools, competitor analysis platforms).
By using the Services, you consent to the display of such advertisements. KEXUNTONG does not endorse, verify, or assume responsibility for the accuracy, legality, or quality of third-party advertisements. Any interactions with third-party ads (e.g., clicks, purchases) are solely between you and the advertiser.
If you participate in promotions, contests, or beta programs hosted through the Services, you agree to comply with the specific terms and eligibility criteria disclosed at the time of participation. For instance, a contest may require adherence to submission deadlines, content guidelines, or geographic restrictions. KEXUNTONG reserves the right to disqualify participants who violate promotional rules or engage in fraudulent activities.
For questions, complaints, or legal notices related to these Terms or the Services, contact KEXUNTONG through the following channels:
• Email: Send detailed inquiries to [email protected]. Our support team aims to respond within 2 business days for non-urgent matters and 24 hours for critical issues (e.g., account suspension, data breaches).
• Registered Office: Deliver written correspondence to FLAT/RM 63 07/F WOON LEE COMMERCIAL BUILDING, 7-9 AUSTIN AVE, TSIMSHATSUI, KL. Legal notices must include a physical signature and reference the specific clause of the Terms in dispute.
• Compliance Reporting: Suspected violations of these Terms (e.g., intellectual property infringement, fraudulent ads) may be reported via email with the subject line “Compliance Alert” and supporting evidence attached.
KEXUNTONG is committed to resolving disputes amicably and in accordance with Hong Kong law. However, repeated abusive or frivolous communications may result in restricted access to support channels.